Increase repeat visits
Reward customers after purchase, bring them back through wallet-visible value, and measure the return journey from scan to redemption.
Loyalty infrastructure for South African merchants
Turn every purchase into the next visit.
VowRewards gives merchants one controlled workspace to launch VOWR rewards, review redemptions, support customers and follow settlement progress.
Verification-gated access Role-controlled workflows No frontend fund movement
CampaignsQR redemptionCustomer retentionSettlement visibilityAudit trails
Merchant value
Loyalty that works beyond the checkout.
Reward customers without adding fragmented tools for marketing, store operations and finance.
Control every campaign
Create reward rules, budget caps, store eligibility, and approval states before VOWR rewards are issued.
See settlement risk early
Track redemptions, flagged transactions, and finance batches before merchant settlement decisions are made.
The customer journey
A clear path from first purchase to return visit.
Each step creates useful context for the customer and an accountable action for the merchant.
Purchase
A customer buys in-store, online, or at an approved merchant location.
Earn
The merchant submits a reward request tied to campaign rules and purchase evidence.
Wallet
Approved VOWR rewards appear in the customer wallet with campaign context.
Redeem
The customer scans a QR code or presents wallet proof for redemption review.
Return
The merchant measures repeat behavior, campaign ROI, and next best reward offers.
Merchant workspace
Built around the work your teams do every day.
Owners see the full picture while operators, reviewers and support teams stay focused on their responsibilities.
Campaign control
Shape earn rules around locations, purchase thresholds and promotion windows.
Faster redemption
Give store teams a clear queue for QR evidence, exceptions and fulfilment.
Customer insight
Understand who earns, who redeems and which experiences bring customers back.
Operational reporting
Search and export merchant records across the complete reward lifecycle.
Campaign playbooks
Reward the behaviour your business wants to grow.
Start with a focused objective, set the operating guardrails and measure the resulting customer journey.
Buy and Earn
Issue 10 VOWR for every R100 spent, capped by store and campaign budget.
Repeat Visit Bonus
Reward a second visit within 30 days and track conversion by location.
Weekend Recovery
Boost low-traffic trading windows with double rewards and approval checks.
Trust by design
Control stays with the right people.
VowRewards separates day-to-day merchant work from sensitive approvals and treasury actions.
Approval workflow
Reward requests move through pending, approved, rejected, flagged, processing, and completed states.
Role-aware portal
Owner, operator, reviewer, support, and admin roles are modelled for production RBAC.
Treasury guardrails
No frontend-only fund movement. Token and settlement actions remain backend-approved.
Audit-ready data
Status transitions, support tickets, and admin decisions are prepared for audit logging.
Integration ready
Connect the reward journey to your operation.
Structured APIs support merchant applications, campaign records, reward requests, redemptions, settlements, transactions and support tickets.
Build your next customer relationship