Investor overview

A merchant loyalty product shaped for repeat purchase economics.

VowRewards connects merchant campaigns, customer reward behavior, redemption operations, and settlement visibility. Metrics shown here are demo/sample signals until live merchant data is connected.

Commercial logic

Why merchants care.

The product is built around measurable retention, controlled reward cost, and operational trust.

Merchant growth

Increase repeat visits

Reward customers after purchase, bring them back through wallet-visible value, and measure the return journey from scan to redemption.

Operations

Control every campaign

Create reward rules, budget caps, store eligibility, and approval states before VOWR rewards are issued.

Finance

See settlement risk early

Track redemptions, flagged transactions, and finance batches before merchant settlement decisions are made.

Demo signals

Sample metrics, clearly labelled.

These numbers demonstrate the reporting model and should be replaced with production data after merchant pilots.

Returning customer signal34%
+8.2%

Demo metric showing repeat purchase lift tracked inside merchant analytics.

QR reward scans1,280
Live-ready

Sample scan volume across earn and redeem journeys.

Reward value issued2,450 VOWR
Approved

Demo approved reward issuance with backend approval guardrails.

Pending settlement reviewR 4,900
Controlled

Sample finance queue value awaiting merchant review.

Merchant-ready workflows10

Onboarding, campaigns, transactions, redemptions, settlements, analytics, support, and roles.

Production API resources7

Merchants, campaigns, reward requests, redemptions, settlements, transactions, support.

Database tables prepared10

Afrihost MySQL schema includes merchant users, locations, rewards, settlements, and audit logs.